Hey Reader,

Have you noticed house parties aren’t really a thing anymore?

We’re spending more time at home than we used to and a lot of us don’t have as many hobbies as we did even a few years ago.

My theory is that COVID is to blame and we never fully recovered from it.

People share posts about this all the time, so it’s clearly something a lot of us are feeling. And I think what a lot of people do is complain that things aren’t the same anymore and then go back to living their lives.

But there’s a rule I like for moments like this:

You’re only allowed to complain once.

If you complain about the same thing twice, you have to do something about it. So let’s call this our one complaint. What are we going to do about it?
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Make it multiplayer

One of my life philosophies is that too many things in American culture are single player when they should be multiplayer. I’ve mostly talked about this when it comes to building wealth and building an audience, but you can apply it to everything else, too.

Take something you already do and invite people. If you’re learning about AI on your own, why not do it with 10 other people? A group in Austin started hosting AI Saturday mornings where everyone hangs out and shows each other what they’re building. You could start something like this in your town.

Trying to get fit? Join a run club. If you love the sauna, tell a few friends you’ll be there every Thursday evening.

I’ve made some friends at the gym, but I wish more of the friends I already have came and worked out with me. But that’s also on me for not asking them. When I brought it up recently, I had people say they’d join me.

It’s a remarkably small jump to go from doing the thing to doing it with other people. And you can easily get a community out of it.
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Let it be small

I know hosting can feel daunting for many people. Maybe you don’t consider yourself a connector. But hosting something doesn’t have to mean throwing a big party or adding a major commitment to your week. You can start with something you already do. And you don’t need to know a ton of people (because they’ll know people too).

One of my favorite examples comes from Laura Roeder, founder of the coaching software company Paperbell. Once a week, she hosts a walk for moms after school drop-off. They’ll hang around and chat for a bit and then walk in a loop to make it easy for anyone to join or leave at any point.

Dan Martell also does this in a smart way. People are always asking him to grab coffee, so he tells them something like this.

“I would love to meet up. Come to a founder hike.”

He hosts them every Tuesday, although he isn’t always in town for every one of them. But the hike happens whether he’s there or not. So it protects his time, and the people who attend end up meeting the whole group instead of just Dan.

Then there’s Marissa Lovell, who writes the local newsletter From Boise. She mentioned the idea of a dinner club to her readers and figured that if maybe 100 people were interested, she’d give it a shot. To her surprise, 656 people said yes. Now the dinners sell out every month. One group who met at the first dinner told her they’ve been hanging out ever since.

Even if your thing only ever includes 10 people, that’s 10 people who aren’t home alone that night. And when you tell others what you did, some of them might start their own.
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Start with your calendar

Open your calendar and find something you already do every week, like a run or a Saturday morning tinkering with AI. Think of three to five people you’d love to have join you. Then pick a time and place, and send them a text. Keep it easy to drop in or out, the way Laura’s group walks in loops.

The key is to do it at the same place and time every week.

If you’ve ever noticed that the same few people host almost every get-together you go to, it’s easy to assume they have some special gift for it. But they’re not necessarily different from you. They just took something they were already doing, or wanted to do, and invited people.

So pick one thing on your calendar and text a few friends to join you this week. A month from now, you might have a group you see every week. That’s a lot better than complaining about it a second time.

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PODCAST

The #1 Way to Grow Your Audience in 2026

When I met the guy behind Matthew McConaughey’s newsletter, I knew I needed to learn more about how he works.

His name is Domonkos Eross, and he goes by Doma. He came to the US for a Harvard MBA, and he’s also worked at McKinsey. Those are impressive credentials. But he says personal, specific outreach is how he landed his big clients. That’s how he started working with Arthur Brooks and Bob Waldinger, two Harvard professors who study happiness, and with Bill Burnett and Dave Evans, who wrote Designing Your Life.

We get into how he builds newsletters for these well-known and influential figures.

You’ll learn:

• How his clients average a 50% open rate
• The number one source of newsletter growth today
• Why some of the biggest names run everything with a tiny team

​Watch or listen to episode »​

KIT FEATURE

See who’s on your list with Subscriber Signals

Subscriber Signals shows you who’s on your email list. You can see things like what your subscribers do for work and who has a big following, so it’s easy to spot warm leads and people you might want to collaborate with.

It’s now available to everyone on Creator Pro. Turn it on, and Kit will email you a snapshot of your audience with an AI summary of who’s on your list.

​Learn more »​

ARTICLE

Hacking a cheap smart photo frame into a family dashboard

I love this kind of DIY project.

Wes Bos’s sister had a $500 digital calendar that she was going to throw away because its Wi-Fi died. Wes used a coding agent to root it and get it back online with an $11 dongle.

Then he did the whole thing again with a $50 picture frame from Amazon.

It’s really fun to see how he was able to breathe new life into an old device using an agent.

​Read post and watch video »​

—Nathan

P.S.

After dropping out of college 19 years ago I finally went back. Last week I guest lectured at Harvard Business School on how to build a founder brand.

Reza Satchu, the entrepreneur and professor, was fascinated by the idea that for early-stage investments investors make 90% of their decision to invest was based on the founder and yet every startup pitch was almost entirely about the idea.

So he brought me in to teach the ideas that Kit is built on (and my essay, The Audience Shortcut) to two classes of about 80 students each. It was really fun! I’m going back in the spring to teach again and to go on Reza’s podcast to promote my upcoming book, The Ladders of Wealth.